• Lead strategic planning for influencer marketing campaigns across social and digital platforms.
• Develop creative and data-driven strategies to maximize brand impact through influencers.
• Collaborate with internal teams to execute content-driven campaigns, ensuring seamless integration with influencer activations.
• Oversee media amplification and social media advertising strategies linked to influencer partnerships.
• Establish communication direction and digital approaches tailored to client objectives in influencer marketing.
• Conduct market research to identify relevant influencers and analyze trends in influencer engagement.
• Maintain strong client relationships by providing strategic influencer marketing insights.
• Mentor junior planners and guide teams in influencer marketing execution.

• Education: Bachelor’s degree in Marketing, Communications, Business, or related fields.
• Experience: Minimum of 3 years of experience in influencer marketing, content planning, or digital strategy.
• Skills & Knowledge:
  • Strong understanding of influencer collaboration, audience engagement, and campaign performance analysis.
  • Excellent communication, negotiation, and presentation skills.
  • Proficiency in social media trends, digital marketing, and influencer platforms.
  • Existing relationships with KOLs, influencers, and content creators is a plus.
  • Proficiency in English (listening, speaking, reading, writing).
• Personality:
  • Be a strategic thinker and a proactive & solution-oriented
  • Creative & adaptable – constantly seeks new and innovative ways to enhance influencer marketing efforts.
  • Strong leadership skills and highly collaborative.

BENEFIT:

• Competitive Salary + Performance Bonus
• 12 days of Annual Leave, 01 day of Birthday Leave + 01 WFH day per month. For Management level: 5 days of Recovery Leave
• Employee Benefit: Social insurance, Premium health insurance (Bao Viet)
• Company Activities: Company trip, teambuilding, YEP + L&D Activities
• Occasion-based offerings: Birthday, wedding, maternity, …
• Annual Performance appraisals and promotion
• Other benefits according to regulations
• A dynamic, creative, and challenging work environment
• Opportunities for professional and personal development

WORKING HOURS & LOCATION:

• Working Hours: Monday - Friday, 9AM - 6PM
• Location: A Plus Building, 230/18 Pasteur, Vo Thi Sau, D.3, HCMC